← All prerequisites
8Built

Mobile extension services

The 2015 proposal

Mobile-based extension services delivering advice to every farmer (the deck cited TCS mKRISHI).

Where it stands in 2026

Generalised into Kisan Call Centres, the mKisan SMS portal, the Kisan Suvidha app and now AI advisories (Kisan e-Mitra). A landmark meta-analysis (Science, 2019) found digital advice lifts yields ~4% and input adherence ~22% at near-zero marginal cost.

The open gap

Local-language depth and trust still limit real uptake.

How to sustain & deepen it

Deepen local-language trust with AI advisers (see the AI-in-the-field page) backed by human verification, and measure uptake rather than reach — the ~4% yield and ~22% adherence gains only land when farmers trust the voice.

See it working: Farmer cockpit →

Now being realised with AI

A decade on, AI and machine learning are turning this prerequisite into reality — conversational advisers, computer-vision crop diagnosis and ML sowing advice are reaching farmers at scale across India and the world.

See how — AI in the field

Sources